“SOMETHING FINALLY CLICKED”: Alabama 34, Oklahoma 24

Most performance breakthroughs don’t start with effort. They begin with a sudden shift no one planned and no one can fully explain.
A team that struggled all season stops forcing things and everything changes. The work looks easier. The timing sharper. The group moves as if a switch has been flipped.
Ask what happened and you’ll hear the same answer every time: Something clicked.
That phrase shows up everywhere, yet it explains nothing. It survives because we lack language for what just occurred.
But that moment isn’t random. It follows a pattern. And IPP makes it possible to create that “click” deliberately, for every team.

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Gary Ford RussellComment
Activation: Reversing the Paradigm of Performance

For decades, leaders have been taught that performance must be driven from the outside. Push harder. Incentivize more. Apply pressure. That belief shaped how we lead, teach, coach, and manage. But it was never the whole story.
High performance does not come from what is done to people. It comes from what is activated within them. Activation is the internal energy that drives thinking, feeling, and action. When that energy is engaged, performance follows naturally. When it isn’t, no amount of external motivation compensates.
This shift changes everything. It moves leadership away from control and toward connection, away from compliance and toward engagement. Activation doesn’t ask leaders to push harder. It asks them to create the conditions where internal energy can surface, align, and sustain results.

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Gary Ford RussellComment
Behavioral Receptors: Receptor #1 - Will

The Dodgers’ championship run revealed something far deeper than grit: it showed the raw force of Will, the first behavioral receptor that drives all human performance. When internal systems align, behavior activates from the inside out—not through motivation or pressure, but through the energy we’re born with. This article explains how that internal architecture works and why it changes everything we think we know about performance.

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Gary Ford Russell
WINNING…..who doesn’t want to?

Winning is something everyone hungers for, yet most people chase it from the wrong starting point. True Winning doesn’t come from perfection or external pressure but from the internal energy wired into each of us at birth—our will, our talents, our pre-wired power to become. When you understand who you are, not just what you do, the path to greatness becomes real, measurable and attainable.

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Gary Ford RussellComment
Participate, Involvement, Inclusion: ALIGNMENT

Alignment isn’t a slogan or a talking point. It’s a neurological and psychological process that brings THINK, FEEL and ACT into balance—and when that happens, performance changes from the inside out. This article breaks down why most inclusion efforts fail, how Alignment truly forms, and why Huddles and the FOCUS Model create the internal energy teams need to perform at their best.

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Gary Ford RussellComment
Summary of our studies and research outlining our results

The Focus Model® has been tested across seven long-term studies and hundreds of participants, and the results are unmistakable: it reliably boosts efficacy, reduces burnout, and strengthens performance—no matter who delivers it or where it’s applied. These findings laid the foundation for Interactive Perceptual Psychology® and later the Winning Profile system, a full performance engine that activates internal energy, corrects stress patterns, and reshapes behavior for lasting success. If you want to understand what actually drives sustained human performance, this summary makes the case with clarity and data.

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Gary Ford RussellComment